Ed Stetzer, Director of LifeWay Research, was surprised by a recent survey which found that unchurched people between the ages of 25 and 34 were nearly twice as likely as those older than 70 to prefer ornate, Gothic church exteriors: "We expected they'd choose the more contemporary options, but they were clearly more drawn to the aesthetics of the Gothic building that the run-of-the-mill, modern church building."
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